Soil tests and the cocoa price
In Kumasi, an agritech founder explains how he sells soil testing to cocoa farmers who have never paid for data, and what a 30 percent swing in the cocoa price does to his plan.
Forty tickets to two hundred thousand
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Show notes
Forty tickets to two hundred thousand
A Kigali founder walks Kwame through four years of building a bus ticketing company, from a borrowed motorbike to a national network, with the numbers she still checks each morning.
- Why the first forty tickets were sold by hand at the bus park
- Three bank rejections and what finally changed the answer
- Losing a co-founder in year two and splitting the equity cleanly
- The government tender that almost broke cash flow
- Her morning spreadsheet, line by line
Recorded in Kigali. Follow the show on Witspeak for a new founder every fortnight.
Transcript
Hello and welcome. I am Kwame Asante-Boateng and this is Lagos to Nairobi by Pitch Deck, the show where founders across Africa tell me how the company really got built. Today we are in Kigali with a woman who started a bus ticketing company with one laptop and a borrowed motorbike. Her first month she sold forty tickets. Last month she sold two hundred thousand. In between there was a bank that said no three times, a co-founder who left, and a government tender that nearly sank everything. We talk about all of it, including the exact moment she knew the model worked and the spreadsheet she still checks every morning. Stay with me, because the part about the motorbike is worth the wait. You are listening on Witspeak Podcasts.
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