Negotiating rent with a landlord who holds all the cards
A cafe owner in Austin faces a 30 percent rent increase and believes she has no leverage. Desmond helps her find four kinds she did not know she had.
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Most people name a number and immediately start apologising for it. Desmond explains why the silence after an offer is the most powerful tool a nervous negotiator has, using three deals from his Chicago years where waiting changed the result.
Try it once this week in a low-stakes conversation and send Desmond what happened.
A cafe owner in Austin faces a 30 percent rent increase and believes she has no leverage. Desmond helps her find four kinds she did not know she had.