From zero to one million ARR: the boring truth
Three founders who crossed one million in annual recurring revenue on what actually moved the needle: a narrower customer, a longer sales call and a monthly ritual nobody talks about.
Episodes
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Pricing is positioning
A pricing lead walks through the three changes that turned a product people liked into one they paid for: anchor plans, usage tiers and the enterprise line nobody expected to sell.
The founder's calendar
How a CEO of a 60 person company runs a week: two no-meeting days, one deep-work block, and the Friday hour that keeps the board calm.
Kill your darlings
The hardest product decisions are subtractions. Two product leaders on the features they cut, the customers who complained, and why the product got better.
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